ASSEMBLY IS AD AGE’S 2018 MEDIA AGENCY OF THE YEAR
ANOMALY IS NO. 5 ON AD AGE’S 2018 A-LIST
72ANDSUNNY IS NO. 9 ON AD AGE’S 2018 A-LIST
CP+B IS AN AGENCY STANDOUT
CP&B: By its own admission, 2017 was a “complex” year, as the shop closed its maiden office in Miami and bid goodbye to CEO Lori Senecal. But there’s fresh juice from Chief Creative Officer Linus Karlsson and global CEO Erik Sollenberg, who came from hot shop Forsman & Bodenfors. There were home runs for Jose Cuervo with the bold “Tomorrow Is Overrated” campaign; the hilarious “Swear Like a Mother” for Kraft Mac & Cheese; a twist for Domino’s with a wedding registry; and literal sweat “suits” for Fruit of the Loom.
To read more: http://adage.com/article/special-report-agency-alist-2018/ad-age-s-2018-a-list/312274/
